We are accelerating the transition to more plant-based. By creating distinctive value for our members, employees, customers and society. The starch potato is our foundation. From sand to customer, we provide a sustainable, transparent chain with our innovative solutions.
Accelerate
Focus on portfolio growth with distinctive functional potato starch and potato protein ingredients.
Improve
Optimise cultivation, our operational footprint and cost efficiency. Our production sites are ready for the future!
Sustainability
Our products reduce our customers’ footprint in plant-based food and biobased, circular ingredients for the construction and packaging industries. We reduce our footprint in line with the Paris Climate Agreement, reduce our water use and make circular use waste.
Together towards a profitable and sustainable potato crop with the 3xH programme:
Expand
strengthen starch and protein proposition in functional and nutritional plant-based ingredients.
Develop
Develop new market segments and new markets where our plant-based alternitives provide distinctive and added value.
Explore
Alternative proteins offer market opportunities in a mix with existing Avebe potato protein and starch products. We are exploring synergy benefits and feasibility in existing production lines. Also, changes in crop rotation in the field offer opportunities for growing alternative protein crops, such as field beans. We also see that alternative technologies such as fermentation are emerging and have potential.
