Royal Avebe closely follows important market trends. Examples include sustainability and health. Another important trend, which is now with us to stay, is plant-based food. To help customers grow in the plant-based dairy segment, Avebe has developed Perfectasol™, which both startups and established companies use worldwide.
The plant-based trend continues unabated. “Consumers worldwide understand what is meant by this,” explains Strategic Marketing Manager Akkelien Vermue-Tjalsma. “They
associate plant-based food with health, a more sustainable choice and variety in their diet. Vegetable dairy products make up a significant part of this segment. Avebe developed Perfectasol™ to meet he growing demand for plant-based dairy substitutes. Perfectasol™ is a combination of potato starch and potato protein, wholly plant-based and clean-label, i.e. without any additives. It can also be used in certain sweets. With Perfectasol™ we support customers who want to enter the plant-based market or expand and innovate with different textures and taste profiles.”